> For the complete documentation index, see [llms.txt](https://utmify.gitbook.io/central-de-ajuda/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://utmify.gitbook.io/central-de-ajuda/help-center/first-steps/initial-setup/meta-ads.md).

# Meta Ads

Neste artigo, te ensinaremos a configurar a sua Utmify em uma operação no Meta Ads.

{% stepper %}
{% step %}

### Add your Meta Ads Profiles:

{% embed url="<https://www.youtube.com/watch?v=RZ0yZPS2p0E>" %}
{% endstep %}

{% step %}

### Configure the UTM code on Meta Ads:

{% embed url="<https://www.youtube.com/watch?v=zQfeZ7h5X80>" %}
{% endstep %}

{% step %}

### OPTIONAL STEP: If you use a cloaker, follow the tutorial below to configure the UTM code + your cloaker parameters:

[Just click to access the tutorial](/central-de-ajuda/help-center/configuring-utms-in-ads/setting-up-utm-code-in-my-ads/configuring-utm-code-with-cloakers/meta-ads-+-cloakers.md)
{% endstep %}

{% step %}

### Configure the UTM script on your pages:

[Just click to access the tutorial](/central-de-ajuda/help-center/script-settings/setting-up-the-utm-script-on-my-pages.md)
{% endstep %}

{% step %}

### Connect your sales platform to Utmify:

[Just click to access the tutorial](/central-de-ajuda/help-center/sales-platform/connecting-your-sales-platform-on-utmify.md)
{% endstep %}

{% step %}

### OPTIONAL STEP: Integrate the Meta Ads Pixel with the Utmify Pixel:

{% embed url="<https://www.youtube.com/watch?v=Xz-W29fRU6I>" %}
{% endstep %}

{% step %}

### Configure the Pixel on your page:

[Just click to access the tutorial](/central-de-ajuda/help-center/pixel-utmify/setting-up-the-pixel-on-my-pages.md)
{% endstep %}
{% endstepper %}

{% hint style="warning" %}
The **Utmify Pixel** will feed back into your Meta Pixel, improving the quality of PageView, ViewContent, Initiate Checkout, Purchase, Lead, and Add To Cart events, increasing your chances of getting a better ROI and reducing your CPA.

This step is optional, as you may already be using the traditional Meta Pixel or have your own tracking system. It's up to you to decide whether to use ours or keep your current one. If you have any questions, contact our team of specialists.
{% endhint %}