> For the complete documentation index, see [llms.txt](https://utmify.gitbook.io/central-de-ajuda/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://utmify.gitbook.io/central-de-ajuda/help-center/first-steps/initial-setup/kwai-ads/how-to-set-up-your-kwai-ads-advertiser-account-on-utmify.md).

# How to set up your Kwai Ads Advertiser account on Utmify

Learn how to set up your Kwai Ads operations on Utmify.

{% stepper %}
{% step %}

### Add your Kwai Ads ad account to Utmify

{% embed url="<https://youtu.be/dN6l3AkTqoE>" %}
{% endstep %}

{% step %}

### Add the UTM code to Kwai Ads

{% embed url="<https://youtu.be/VgYrde4M9jM>" %}
{% endstep %}

{% step %}

### OPTIONAL STEP: If you use a cloaker, follow this guide to set up your UTM code and cloaker settings:

[Click here for the tutorial](/central-de-ajuda/help-center/configuring-utms-in-ads/setting-up-utm-code-in-my-ads/configuring-utm-code-with-cloakers/kwai-ads-+-cloakers.md)
{% endstep %}

{% step %}

### Add the UTM script to your pages

[Click here for the tutorial](/central-de-ajuda/help-center/script-settings/setting-up-the-utm-script-on-my-pages.md)
{% endstep %}

{% step %}

### Connect your sales platform to Utmify

[Click here for the tutorial](/central-de-ajuda/help-center/sales-platform/connecting-your-sales-platform-on-utmify.md)
{% endstep %}

{% step %}

### Kwai Ads Pixel Integration (Optional)

{% embed url="<https://youtu.be/xWurxPFQ06E>" %}
{% endstep %}

{% step %}

### Connect your Kwai Ads Pixel to Utmify

[Click here for the tutorial](/central-de-ajuda/help-center/pixel-utmify/setting-up-the-pixel-on-my-pages.md)
{% endstep %}
{% endstepper %}

{% hint style="warning" %}
The Utmify Pixel sends data back to your Kwai Ads Pixel. This improves the quality of your Pageview, Purchase, and Add to Cart events, helping you get a better ROI and a lower CPA.

* Important: Currently, we only track and send Pageview, Add to Cart, and Purchase events.
* Remember: This step is optional. You can choose to use our Pixel or keep using the standard Kwai Pixel/your own tracking system.

If you have any questions, just contact our support team.
{% endhint %}